online shopping company
Good day, welcome to another short narrative sponsored byBargainBrute.com America’s favorite place to shop online. Today, our subject is how you can start your very own “Online Shopping Company.”
Within this short narrative, we will hope to show you the importance of the following: Your business plan, blogs, niche markets, your products, how to source your products, domain names, hosting, how to design your website, search engine optimization, (SEO), and a little subject which is often overlooked, the importance of writing regular SEO based articles to attract potential clients to your website.
Choosing your niche and product lineup
Remember, this is not just a website you are building. It is a business. A business which you may come you to rely on to live, so treat it as such, and the importance of building a good business plan cannot be underestimated. A business plan is immersed so that you do not minimize the basic principles listed below.
First up, you should source out your target market, a market which should be chosen by the goods or customer services you intend to sell on your website.
With this in mind, you have to consider your potential business’s size, i.e., will it be something you will be doing in your spare time, or is it something you will be doing full-time?
This is quite important as you do not want to get to the stage where you cannot fulfill all your obligations, so bear in mind if you start small. There will be nothing to stop expanding your business plan later if you wish to upgrade your business into a full-time enterprise. Let’s not forget, “from little acorns grow big trees.”
Next: Research what other companies are out there selling the same products or services as you plan to sell. After all, there is nothing wrong with knowing what your competition is doing, and in most cases, you can learn a lot from them.
Still with the above, when you are looking at how these online retailers have set up their business, if you see anything which jumps out at you and impresses you, try the same thing (without copying the site I hastily add) when building yours, and of course, if there is something which you hate then do not do the same thing when setting up you own website.
Next up, get those all-important products: You are not as yet ready to get your products. However, you are prepared to research just where you can get your products to add them to your business plan.
First up, do a general search online of just what products are out there and sell well. Be careful, as you are a newcomer and do not have any traffic coming into your website, so to even think of grappling with the sort of Amazon, etc., will do you no good whats so-ever. Of course, you do not want to land yourself with a mountain of stock you have paid for and nowhere to get rid of.
One thing about the good old internet is that nowadays you can sell products without even buying any. Join one of the affiliate companies out there that will allow you to sell their items then reward you with a commission on each item you sell. Just be careful; there are many affiliate programs out there that are merely outward scams and do not have any products. They want your money, so really check these companies out with a fine-tooth comb because it just won’t be your hard-earned cash you will be losing but your good name as well.
Pop over to “Shopify” or “Amazon,” they both have a good name and are extremely easy to deal with. You will also require no stock as they will deliver it all from their own warehouse directly to your online clients.
Now that you have your product lines all but sorted go over and take a look at how our hosts voted America’s favorite place to shop online, BargainBrute.com, and see just how they have set up their “Online Shopping Company.”
First up, you will notice how clean their website looks. It has not been created with a jumble of unnecessary graphics and spinning wheels. It is just a clean and simplistic website built with the customer in mind. They, of course, know that if an online shopper wanted art, they would, of course, go to an art gallery to see it. So keep this in mind, “Keep It Simple,” and you will not go far wrong.
Right, let us now assume that you have completed your business plan and have built your shop front. The shopfront will very soon become your very own “Online Shopping Company.” However, how proud you must be, there is just one other item you should be taking care of, and that is getting your website ready for the search engines or, as it is called in the trade, “Search Engine Optimization.” People are scared of this term. However, you do not have to be scared, believe me. However, it is one of the most important things you should be doing to get your website noticed.
Why is it important? Simply because although your storefront looks wonderful, no one knows you are there, after all, whenever you are out for a drive in the country, you see signposts everywhere, all of which have just one sole purpose; To direct people to the closest pub, the most immediate shopping center, the list goes on but this is all SEO is about. It is a list of signposts directing the different search engines, like Google, for instance, down towards your Online Shopping Company.
For my own personal SEO, I utilize the google search consul to do all this for free.
